boohoo launches their first Home Décor Collection
Leading fashion e-commerce, boohoo have continued to push boundaries with their newest launch: Home Décor. The global e-tailer has launched an affordable, stylish and chic homeware range. Just in time for a spring refresh.
About boohoo home décor
With the expansion of this category boohoo.com will become a one-stop shop for clothing, accessories, beauty and homeware. Together with brand acquisition, boohoo is looking to takeover.
The range will provide stylish home décor pieces at affordable prices that will change and transform any space. The collection will launch with attention to three key trend stories at the heart of it.
Natural Story
This trend incorporates Moroccan-inspired home accessories. Natural story includes a whole bunch of, you guessed it, natural materials. Browse endlessly through products made from raffia and seagrass, as well as textured fabrics and calming neutrals.
Wooden Picture Frame 
Wicker Basket
Pampas grass, wicker baskets and bubble candles are all available within this trend.
Girlie Story
Boasting blush tones and metallic gold accents, this trend oozes young and fresh. Jewelry stands and ceramic vases are just a few of the key items in this collection.
Gold Jewelry Box 
Ceramic White and Pink Vase
Girlie Story is aimed at boohoo’s younger audience, in order to create a more playful atmosphere.
Mono Story
Mono Story features contrasting yet complimentary black and white decorative accessories. The products are simple and paired back with an impactful color palette.
Geometric Plant Pot 
Tassel Edged Cushion
Mono Story has key items this season, for instance, tassel edged cushions, and geometric print plant pots.
Home Décor Accessories
Additionally, each trend features beautiful dried flower bouquets. boohoo love to help out independent businesses. With this in mind, these were sourced from The Dried Flower Collection; a small independent business which boohoo has had the pleasure in supporting.
As well as accessories, bedding is also included within the home décor range, with this season’s key prints available including polka dot, blush, gold marble and paisley.
Marble Print Bedding
Let’s face it, is there anything better than fresh sheets? Whether you’re searching for calming neutrals or want to brighten your space with pinks and golds, the collection has you covered.
The collection will be available to shop on site from Thursday 22nd April and prices starting from $10.
Your new home essentials.
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